how to adapt the practice and business of journalism to the Web

Begin waving goodbye to search and retrieve; Persai moves us closer to an era of information finding us

  1. Sign up for Persai, a “news aggregator specific to your interests” that will “find new content relevant to that interest and recommend it to you. Recommendations are based entirely on content; other users’ feedback has no bearing.”
  2. Read Persai blog post explaining the service.
  3. See Persai tracking Facebook news; see Persai tracking Apple news.

Trend indicated:

  1. As machines get smarter and privacy concerns fade, the idea of regularly spending time to type into search engine boxes and making basic information-filtering decisions will be inefficient (I wrote about this here).
  2. Our information experience will become more passive, like the pumping of our blood. RSS feeds (especially custom ones made through searches) already approach this.
  3. If a machine can do a task, including information tasks, it will, so focus on what machines can’t do to establish your journalistic value. Yes, focus on creativity and analysis because the ability to make meaningful decisions with all of this data will still require a human.

Found via: Uncov.

One Response to “Begin waving goodbye to search and retrieve; Persai moves us closer to an era of information finding us”

  1. newsroomnext » Idiomag.com: Interests as reporter, software as editor-in-chief for instant, multimedia music magazine said:

    [...] wrote about being hunted by information when I came across [...]

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